Japanese sportswear product by way of Newquay, Cornwall. This is definitely one for the afficionados. All jersey is knitted on an antique loopwheel machine (only two left in the world) which only produces 1m of jersey an hour. The slow, tubular knitting means no side seams and no tension, so they won't twist. And, most importantly, the hang tag's wool yarn comes from a herd of rare organic sheep on Dartmoor. The new t shirt collection for women has styles and colours that will be your forever wardrobe go-to's.

SS26 sees a very welcome return of the favourite Hi'aka tee in suitably Summery faded pastels (barely there pink, softest aqua and quiet mossy green) and cream and navy perennials . Get involved in the new Poli'ahu sweatshirt: perfect for a chilly evening on the beach at Polzeath.